Up Your Business 2e

Up Your Business!, Second Edition is a no-holds-barred manifesto on making your organization perform at the highest possible level. Straightforward, honest, and in your face, it doesn't offer empty buzzwords or mysterious acronyms or questionable cure-alls. It outlines seven no-nonsense steps you can take to fix, build, or stretch your business. This revised edition is better than ever, featuring updated strategies at the end of each chapter. In addition, a new final chapter called "Closing the Gap Between Knowing and Doing" equips you with the tools and inspiration to successfully implement the book's strategies.