Tombstone (Advertising)
- Editore:
Betascript Publishing
- EAN:
9786133176461
- ISBN:
6133176466
- Pagine:
- 156
- Formato:
- Paperback
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Descrizione Tombstone (Advertising)
High Quality Content by WIKIPEDIA articles! In advertising, a tombstone is a particular type of print advertisement appearing in a newspaper or magazine. Tombstone ads are typically unadorned text, black on white, often enclosed in a simple box, with a centered headline and a number of lines in the body of the ad, usually also centered. The name originates from their similarity in appearance to the text on a tombstone (headstone) grave marker.Besides underwriters in a securities offering (see tombstone (financial industry)), fine art dealers and some traditional luxury goods vendors sometimes also use the tombstone form.
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