Strategic Management: Creating Competitive Advantages
- Editore:
McGraw-Hill Education
- EAN:
9781259900457
- ISBN:
1259900452
- Pagine:
- 512
- Formato:
- Paperback
- Lingua:
- Inglese
Acquistabile con
o la
Descrizione Strategic Management: Creating Competitive Advantages
Strategic Management: Text and Cases, Ninth edition, written by authors Dess, McNamara, Eisner, and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor.
Fuori catalogo - Non ordinabile
Recensioni degli utenti
e condividi la tua opinione con gli altri utenti