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Strategic Management: An Executive Perspective
An Executive Perspective
- Editore:
BUSINESS EXPERT PR
- EAN:
9781637423752
- ISBN:
1637423756
- Pagine:
- 274
- Formato:
- Hardback
- Lingua:
- Inglese
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Descrizione Strategic Management: An Executive Perspective
Organizational success crucially depends on having a superior strategy and effectively implementing it. Companies that outperform their rivals typically have a better grasp of what customers value, who their competitors are, and how they can create an enduring competitive advantage. Successful strategies re ect a solid grasp of relevant forces in the external and competitive environment, a clear strategic intent, and a deep understanding of a company's core competencies and assets. Generic strategies rarely propel a rm to a leadership position. Knowing where to go and nding carefully considered, creative ways of getting there are the hallmarks of successful strategy.
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