The Rise of the Stylist

"The Rise of the Stylist examines the social factors that made the stylist a key role in fashion image-making. Focusing on London, from 1980 to 1990, Philip Clarke draws on oral history interviews with the young creatives who were involved in the specific subcultural scenes, educational environments and new modes of publishing that informed a unique moment in British cultural life. By documenting the history of the stylist in fashion and dress, this book locates styling within the context of postmodern society, where political shifts, technological developments and changing attitudes are reflected in the manufacture and dissemination of fashion"--