Remote Service Technology Perception and its Impact on Customer-Provider Relationships di Stefanie Paluch edito da Gabler Verlag
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Remote Service Technology Perception and its Impact on Customer-Provider Relationships

An Empirical Exploratory Study in a B-to-B-setting

EAN:

9783834931009

ISBN:

3834931004

Pagine:
440
Formato:
Paperback
Lingua:
Tedesco
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Descrizione Remote Service Technology Perception and its Impact on Customer-Provider Relationships

Stefanie Paluch employs multiple qualitative methods to explore the perception of remote services and its impact on customer-provider relationships in USA, Germany and Sweden. She develops a comprehensive model about customers¿ holistic remote service experience and derives theoretical propositions that reflect main influence factors.

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