Alta reperibilità
The Religious Dimensions of Advertising
- Editore:
SPRINGER NATURE
- Collana:
- Religion/Culture/Critique
- EAN:
9781403974709
- ISBN:
1403974705
- Pagine:
- 190
- Formato:
- Hardback
- Lingua:
- Inglese
Acquistabile con
o la
Descrizione The Religious Dimensions of Advertising
This groundbreaking work explores media scholar Sut Jhally's thesis that advertising functions as a religion in late capitalism and relates this to critical theological studies. Sheffield argues that advertising is not itself a religion, but that it contains religious dimensions - analogous to Durkheim's description of objects as totems.
Disponibile in 10-12 giorni
Recensioni degli utenti
e condividi la tua opinione con gli altri utenti