Relationship Marketing: Successful Strategies for the Age of the Customer di Regis Mckenna edito da BASIC BOOKS
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Relationship Marketing: Successful Strategies for the Age of the Customer

Successful Strategies for the Age of the Customer

Editore:

BASIC BOOKS

EAN:

9780201622409

ISBN:

0201622408

Pagine:
256
Formato:
Paperback
Lingua:
Inglese
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Descrizione Relationship Marketing: Successful Strategies for the Age of the Customer

The bestselling author of The Regis Touch expands on his previous work to focus on building crucial relationships that help a company dominate--and own--the market in this age of the customer. Includes stories, insights, and advice to give readers an edge in today's fiercely competitive climate.

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