Public Opinion di Slavko Splichal edito da Rowman & Littlefield Publishers
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Public Opinion

Developments And Controversies In The Twentieth Century

EAN:

9780847691630

ISBN:

0847691632

Pagine:
380
Formato:
Paperback
Lingua:
Inglese
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Descrizione Public Opinion

This major work surveys the historical roots, theoretical foundations, and normative claims of 20th-century conceptualizations of public opinion. It reanalyzes leading traditions, such as those of Lippmann, Dewey, and Noelle-Neumann, and reinvents some unjustly ignored ones, such as Toennies, Harrisson, and Wilson. The book critically examines popular modern research strategies such as polling and the 'spiral of silence' model and looks at the role of mass media in the formation and expression of public opinion.

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