The Promise Of Social Marketing
A Powerful Tool For Changing The World For Good
- Editore:
Taylor & Francis Ltd
- EAN:
9780367596286
- ISBN:
0367596288
- Pagine:
- 164
- Formato:
- Paperback
- Lingua:
- Inglese
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Descrizione The Promise Of Social Marketing
Social marketing is generally considered to be what takes place in the domain where human interests override commercial ones. The Promise of Social Marketing examines the potential for social marketing to address local and global issues associated with the human plight, clarifies the philosophies that underpin good practice in social mark
Fuori catalogo - Non ordinabile
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