Alta reperibilità
Product Management
Value, quality, cost, price, profit and organization
- Editore:
Springer Netherlands
- EAN:
9780412799402
- ISBN:
0412799405
- Pagine:
- 436
- Formato:
- Hardback
- Lingua:
- Inglese
Acquistabile con
o la
Descrizione Product Management
This book develops a quantitative structured methodology for managing the development of new products for highly competitive markets. Particular attention has been given to integrating a number of experimental tools and concepts within a common framework including marketing research. Taguchi methods, value benchmarking, value engineering, total quality management, activity based costing, concurrent engineering, statistical quality control, systems engineering, and organization treated today as related but separate tools and concepts. The reader should gain an understanding of how these tools complement each other and when they can be used most effectively to aid product decision making.
o 3 rate da € 85.28 senza interessi con 
Disponibile in 10-12 giorni
Prenota e ritira
Scegli il punto di consegna e ritira quando vuoiRecensioni degli utenti
e condividi la tua opinione con gli altri utenti
