Principles of Marketing for a Digital Age
- Editore:
SAGE PUBN
- EAN:
9781526423337
- ISBN:
1526423332
- Pagine:
- 480
- Formato:
- Hardback
- Lingua:
- Inglese
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Descrizione Principles of Marketing for a Digital Age
This book was truly student-led in its design and development, and it incorporates digital marketing as central to what marketers do. It's a total package of resources, that combines quality examples, assessment and online resources to support the teaching and learning of introductory marketing modules in a digital age.
Fuori catalogo - Non ordinabile
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