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Party Brands in Crisis
Partisanship, Brand Dilution, And The Breakdown Of Political Parties In Latin America
- Editore:
Cambridge University Press
- EAN:
9781107423206
- ISBN:
1107423201
- Pagine:
- 264
- Formato:
- Paperback
- Lingua:
- Inglese
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Descrizione Party Brands in Crisis
Why would national political parties that have been competitive for decades collapse overnight? Party Brands in Crisis offers an explanation that highlights the impact of elite actions on voter behavior. This study is aimed at scholars interested in voter partisanship, political behavior, Latin American politics, political parties, and elite polarization.
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