News for a Change
An Advocate's Guide To Working With The Media
- Editore:
SAGE Publications, Inc
- EAN:
9780761919247
- ISBN:
0761919244
- Pagine:
- 168
- Formato:
- Paperback
- Lingua:
- Inglese
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Descrizione News for a Change
News for a Change provides step-by-step instructions for working with the media to promote social change. The authors are seasoned activists in the use of media advocacy -- the strategic use of news media, advertising and community organizing to change public policy. In this media-driven age, strategic media approaches are vital to achieving visibilityy, gathering support, and challenging those in positions of power.
Fuori catalogo - Non ordinabile
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