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Multinationals and Cross-Cultural Management
The Transfer of Knowledge within Multinational Corporations
- Editore:
Routledge
- EAN:
9780415449311
- ISBN:
0415449316
- Pagine:
- 192
- Formato:
- Hardback
- Lingua:
- Inglese
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Descrizione Multinationals and Cross-Cultural Management
This book examines cross-cultural management within multinational enterprises (MNEs), focusing in particular on how cultural differences influence the transfer of knowledge between different units within individual corporations. It argues that improving cross-cultural management in international business should focus less on upgrading technology, and more on the capabilities and beliefs of individual employees.
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