Media Effects and Beyond di Karl Erik Rosengren edito da Taylor & Francis Ltd
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Media Effects and Beyond

Culture, Socialization and Lifestyles

EAN:

9780415091411

ISBN:

0415091411

Pagine:
336
Formato:
Hardback
Lingua:
Inglese
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Descrizione Media Effects and Beyond

Addressing a multitude of questions and issues surrounding how we use the media, Media Effects and Beyond represents the results of an international research programme into the use and effects of television, video and music. Seeing the viewer not simply as passive object but as a very active subject, the contributors engage with every aspect of children's, adolescents' and families' use of the media - its character, causes and consequences. Topics explored include media and social mobility; family commumication, and consumer lifestyles. Confronting the two traditions of lifestyle research and effects research, Media Effects and Beyond offers a much-needed reconceptualization of both. Written at a time when traditional European public service media systems struggle against a tidal wave of commercial electronic media, this book will be important reading for students of contemporary culture and communications, as well as media policy for decision makers.

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