Media Audiences
Effects, Users, Institutions, and Power
- Editore:
SAGE Publications, Inc
- EAN:
9781412970426
- ISBN:
1412970423
- Pagine:
- 280
- Formato:
- Paperback
- Lingua:
- Inglese
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Descrizione Media Audiences
Whether we are watching TV, surfing the Internet, listening to our iPods, or reading a novel, we are all engaged with media as a member of an audience. Despite the widespread use of this term in our popular culture, the meaning of the "audience" is complex, and it has undergone significant historical shifts as new forms of mediated communication have developed from print, telegraphy, and radio to film, television, and the Internet.
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