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Marketing Fashion
Critical Perspectives On The Power Of Fashion In Contemporary Culture
- Editore:
Taylor & Francis Ltd
- EAN:
9781032204819
- ISBN:
1032204818
- Pagine:
- 272
- Formato:
- Hardback
- Lingua:
- Inglese
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Descrizione Marketing Fashion
This edited collection critically reflects upon the power of fashion in contemporary society and the role marketing and marketers have in the process of defining, creating and preserving fashion, but also for divesting fashion that is no longer up to date.
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