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Market Segmentation Success
Making It Happen!
- Editore:
Routledge
- EAN:
9780789029188
- ISBN:
0789029189
- Pagine:
- 204
- Formato:
- Paperback
- Lingua:
- Inglese
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Descrizione Market Segmentation Success
Market Segmentation Success: Making It Happen! reviews the principles of market segmentation and target market selection in an easy-to-read format. This how-to guide offers helpful strategies to common problems and best practice processes based on real-world case examples that will help professionals in their efforts for success.
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