Leveraging Brands in Sport Business
- Editore:
Taylor & Francis Ltd
- EAN:
9780415534857
- ISBN:
0415534852
- Pagine:
- 250
- Formato:
- Paperback
- Lingua:
- Inglese
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Descrizione Leveraging Brands in Sport Business
This textbook provides an edited text that contains a more advanced compilation of marketing topics from experts in the field of sports business. The focus of these topics in strategy is to elaborate on how certain areas can be used to offer strategic insights for those working or looking to work in this industry.
Fuori catalogo - Non ordinabile
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