KaChing: How to Run an Online Business that Pays and Pays

For nearly fifteen years, Joel Comm has been generating revenue on the web through a number of successful online businesses. In KaChing, he shares his five primary methods of making money online, combining traditional marketing with the new, offering detailed strategies and techniques that can be applied to any niche or market. Each of the five methods is broken down into simple, practical, duplicable steps. Topics include: * Defining your niche and turning it into success * Creating and profiting from original content * Creating and selling information products (i.e. ebook, online video, DVD training programs) * Becoming affiliates with web merchants * Setting up membership sites * Developing an online coaching program Within each topic, Joel shares stories of his own success, and the book concludes with a number of case studies that span the five styles of making money online. The theme of "KaChing"--the sound made by a cash register when a sale is made--is woven throughout.