Investigating the Customer Acceptance of eBanking in Pakistan di Muhammad Siddique edito da LAP Lambert Academic Publishing
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Investigating the Customer Acceptance of eBanking in Pakistan

EAN:

9783659370021

ISBN:

3659370029

Pagine:
132
Formato:
Paperback
Lingua:
Tedesco
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Descrizione Investigating the Customer Acceptance of eBanking in Pakistan

This book is about the Customer Acceptance of eBanking. Here, major determinents of customer acceptance are identified and discussed. Moreover, the effects of demographics on customer acceptance has been seen, by using both theoretical and empirical data. The author hopes that this book may result a helpful guideline for its readers in understanding the user acceptance of new technologies. MUHAMMAD SIDDIQUE

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