Food, Wine and China
A Tourism Perspective
- Editore:
Taylor & Francis Ltd
- EAN:
9781138732254
- ISBN:
1138732257
- Pagine:
- 302
- Formato:
- Hardback
- Lingua:
- Inglese
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Descrizione Food, Wine and China
This book analyses the growing demand for food and wine tourism experiences by Chinese visitors. Presenting case examples from the Asia-Pacific region and also Europe, the volume investigates the strategic directions adopted to guide destination development and marketing initiatives.
Fuori catalogo - Non ordinabile
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