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Export Marketing Strategy
Tactics and Skills That Work
- Editore:
Business Expert Press
- EAN:
9781606490082
- ISBN:
1606490087
- Pagine:
- 372
- Formato:
- Paperback
- Lingua:
- Inglese
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Descrizione Export Marketing Strategy
If you find that the domestic market is saturated, exporting is a very important strategic initiative, and you need this book to understand everything inherent in export marketing. This book describes the steps necessary to achieve success in export marketing. It is a step-by-step guide to the art and science of export marketing, from initial discovery to researching new markets, to the financial aspects, to managing ongoing operations.
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