Experiencing Social Marketing in Limiting Family Size di Demeke Afework Tessema edito da LAP Lambert Academic Publishing
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Experiencing Social Marketing in Limiting Family Size

Experiencing Social Marketing: A Study of Changing Attitude towards Family Planning in Ethiopia

EAN:

9783659105197

ISBN:

3659105198

Pagine:
64
Formato:
Paperback
Lingua:
Tedesco
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Descrizione Experiencing Social Marketing in Limiting Family Size

There exists a positive association between respondents' awareness of family planning practices and overall attitude towards family planning.There exists also a positive relationship between respondents' awareness and social marketing-mix elements i.e. higher the social marketing activities, better will be the awareness about the issues like family planning.Hence NGOs and government units would better work on increasing the awareness to help develop favorable attitude towards family planning.

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