Designing and Delivering Superior Customer Value
Concepts, Cases, and Applications
- Editore:
Taylor & Francis Ltd
- Collana:
- Routledge Revivals
- EAN:
9780367230180
- ISBN:
0367230186
- Pagine:
- 388
- Formato:
- Hardback
- Lingua:
- Inglese
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Descrizione Designing and Delivering Superior Customer Value
First Published in 1999: This book stresses the service aspects of an organization - especially customer service, marketing, and organizational responsiveness, and how to create and provide outstanding customer value to the target market(s).
Fuori catalogo - Non ordinabile
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