CUSTOMIZED INTERNATIONAL INVESTMENT DECISIONS
AN EXPLORATION INTO THE TEXTILE AND APPARELDECISION-MAKING PROCESS
- Editore:
VDM Verlag
- EAN:
9783639161342
- ISBN:
3639161343
- Pagine:
- 260
- Formato:
- Paperback
- Lingua:
- Tedesco
Descrizione CUSTOMIZED INTERNATIONAL INVESTMENT DECISIONS
As companies operate in an interconnected worldeconomy, the new challenge for these companies is tomanufacture and market innovative products whileconsidering the entire world as the playing field.Today, the ideal global corporation exploits everynew opportunity in the environment, controls everythreat that may occur, and creates effectivestrategies to stay competitive. Often, competitiveadvantages are established by using comparativeadvantages, however, this process requires a vastamount of decision-making and capital. Althoughcompanies are investing their time and money, therealways exists the possibility of ultimate failure dueto long term and short term uncertainty in theenvironment. Many companies fail to realize the fullpotential of their foreign investments because theylacked a structured decision-making methodology forinternational investments. This book offers astructured decision-making model for customizedinternational investment decisions, consideringcompanies in different sectors, which pursuedifferent strategies and have completely differentorganizational cultures.
