Cruise Management edito da Gabler Verlag
Alta reperibilità

Cruise Management

Information and Decision Support Systems

EAN:

9783834932723

ISBN:

3834932728

Pagine:
264
Formato:
Paperback
Lingua:
Tedesco
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Descrizione Cruise Management

Increasingly, cruise operators are utilising information and communication technologies (ICTs) to improve service-effectiveness and process efficiency, both on- and off-board. Therefore, it is worth initiating a discussion on the potential and challenges ICTs entail for both cruise operators¿ back-offices and for cruisers¿ consumption experiences. This book documents the proceedings of the 1st e-Cruising Conference (Bremerhaven, Germany), which was aimed at discussing the possibilities and applicability of ICTs and mobile services in various aspects of cruise operations. Following a rigorous double-blind review, the best papers were chosen to be incorporated in this volume.

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