Compression for Great Video and Audio

Compression techniques are a rapidly evolving technology. It is essential that multimedia producers understand the fundamentals of compression and the appropriate techniques to apply to their media to ensure that their audio and video is delivered efficiently and without loss of quality. Web video, including YouTube, is one area experiencing explosive growth. Web TV, portable devices, and DVD authoring are a few of the other channels that present their own challenges. Compression for Great Video and Audio is an essential reference for encoding digital video & audio. It begins with an introduction to the basic concepts of vision and hearing, applying that in the context of compression, then moving on to practical, applicable information on how to create, edit, and compress files in an optimal way.