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Brand China in the Media
Transformation of Identities
- Editore:
Taylor & Francis Ltd
- EAN:
9780367335014
- ISBN:
0367335018
- Pagine:
- 238
- Formato:
- Hardback
- Lingua:
- Inglese
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Descrizione Brand China in the Media
This book examines China’s identity transformations with a focus on self-perceptions and their representations and communication in the mass media. It explores the emerging multifaceted ‘China brand’. The chapters in this book were originally published in Critical Arts.
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