Being shockingly thin has never been so wrong in fashion

Nowadays advertisement is everywhere, from television to magazines to web advertisement, and none could escape from its psychological effect. My strong interest in advertisement blend to my actively passion for fashion, gives as a result this paper, that wants to show how advertisement in fashion magazine could be the most influent trigger of its own sales. The best instrument to unveil this result is Vogue fashion magazine, funded by Arthur Baldwin Turnure in 1892 and acquired by Condè Nast S.p.a in 1909 after his death, which still owes it.