An Integrative Approach to Innovation Management di Nicolas Zacharias edito da Gabler, Betriebswirt.-Vlg
Alta reperibilità

An Integrative Approach to Innovation Management

Patterns Of Companies' Innovation Orientation And Customer Responses To Product Program Innovativeness

EAN:

9783834933386

ISBN:

3834933384

Pagine:
97
Formato:
Paperback
Lingua:
Tedesco
Acquistabile con o la

Descrizione An Integrative Approach to Innovation Management

Nicole Zacharias identifies four different types of innovation orientation and shows that the most innovative companies are financially not the most successful. Furthermore, he investigates positive and negative customer responses to different dimensions of innovativeness as well as contingencies that might alter these linkages.

Spedizione gratuita
€ 64.60€ 68.00
Risparmi:€ 3.40(5%)
o 3 rate da € 21.53 senza interessi con
Disponibile in 10-12 giorni
servizio Prenota Ritiri su libro An Integrative Approach to Innovation Management
Prenota e ritira
Scegli il punto di consegna e ritira quando vuoi

Recensioni degli utenti

e condividi la tua opinione con gli altri utenti