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The Advertising Concept Book

Think Now, Design Later

Pete Barry

Editore:: Thames & Hudson Ltd
EAN:: 9780500518984
ISBN:: 050051898X
Pagine:: 320
Formato:: Hardback
Lingua:: Inglese

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Descrizione The Advertising Concept Book

Inclding chapters on interactive advertising and integrated advertising, this edition contains fifty specially drawn new illustrations of key campaigns. It covers every aspect of the business, from how to write copy and learn the creative process to how agencies work and the different strategies used for all types of media.

€ 28.97€ 30.50

Risparmi:€ 1.53(5%)

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The Advertising Concept Book

Think Now, Design Later

Pete Barry

Thames & Hudson Ltd

9780500518984

050051898X

Descrizione The Advertising Concept Book

Prenota e ritira

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Ultimi prodotti visti