Advertising And Public Relations Research
- Editore:
Taylor & Francis Ltd
- EAN:
9781138127487
- ISBN:
1138127485
- Pagine:
- 384
- Formato:
- Hardback
- Lingua:
- Inglese
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Descrizione Advertising And Public Relations Research
Designed to serve as a comprehensive, primary text for research methods courses in Advertising and/or Public Relations programs, this new edition of features several new chapters as well as deeper content in existing areas based on feedback from students, instructors and practitioners.
Fuori catalogo - Non ordinabile
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