Survey Methodology

07Written by six nationally recognized experts in the field, this book covers the major considerations in designing and conducting a sample survey. Topical, accessible, and to-the-point, this book represents the state-of-the-science in survey methodology. The authors have taken great pains to fully integrate the material both in terms of level and order of presentation (from the easy to the more difficult) within chapters, as well as throughout. It is intended to be used either as a textbook in a classroom setting or as a reference for practitioners. The authors are all key figures in the field with superb track records both in academia and in publishing. Their backgrounds represent a unique combination of theory and practicality.04From the contents:Preface. Acknowledgements. 1. An Introduction to Survey Methodology. 2. Inference and Error in Surveys. 3. Target Populations, Sampling Frames, and Coverage Error. 4. Sample Design and Sampling Error. 5. Methods of Data Collection. 6. Nonresponse in Sample Surveys. 7. Questions and Answers in Surveys. 8. Evaluating Survey Questions. 9. Survey Interviewing. 10. Postcollection Processing of Survey Data. 11. Principles and Practices Related to Scientific Integrity. 12. FAQs About Survey Methodology. References. Index