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Japan and the Global Automotive Industry. Koichi Shimokawa
- Editore:
Cambridge University Press
- EAN:
9781107412682
- ISBN:
1107412684
- Pagine:
- 348
- Formato:
- Paperback
- Lingua:
- Inglese
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Descrizione Japan and the Global Automotive Industry. Koichi Shimokawa
In this book, eminent industry specialist Koichi Shimokawa explains the current state of the Japanese automotive industry. He shows how firms like Toyota were able to transfer Japanese systems to overseas plants and how they have changed in order to compete in increasingly globalized markets.
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