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| Web developers can now create, customize and publish digital maps on web sites and in interactive web applications with this unique book,... Written by an in-the-trenches practitioner, this step-by-step guide shows you how to implement a successful Web analytics strategy. Web...
Thoroughly covering basic introductions and intuitions, technical details, and formal foundations, this text focuses on the established... The bestselling author of "The Big Switch" returns with an explosive look at technology's effect on the mind.
Pariser delivers an eye-opening account of how the hidden rise of personalization on the Internet is controlling--and limiting--the... This unique guide to Plone covers everything from installing Plone (on Mac OS X, Windows, and Linux) to writing code for the system. As part...
People Are Talking About You Online What are they saying? How do you find out? How do you respond? And how can you use the conversation to... Learn how to determine whether a Web site is offering a competitive advantage Despite the fact that numerous online ventures have recently...
Since the last version of this bestselling book, Google has added a dozen new features and services to its expanding universe. By responding... This easy-to-understand guide provides a thorough introduction to social networking sites, including Twitter, Facebook, and LinkedIn. "The...
FOREWORD by Don Tapscott, author of "Wikinomics" and "Grown Up Digital" The Obama campaign's mastery of social media for everything from... Reports on a new generation of Internet controls that establish a new normative terrain in which surveillance and censorship are routine.
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