|
| Consumer Behavior - General |
Thaler and Sunstein offer a groundbreaking discussion of how to apply the science of choice to nudge people toward decisions that can... Atlantic Monthly correspondent Ellen Ruppel Shell uncovers the true cost---in economic, political, and psychological terms---of our penchant...
A bright, ironic, funny, and shrewd portrait of the mall--America's gift to personal consumption--is an example of commercial and social... From neighborhood supermarkets stocked with designer water to the exclusive boutiques of Madison Avenue, this witty look at spending habits...
A groundbreaking, original book that explores the rise of "Collaborative Consumption"---a cultural and economic force that is transforming... Asia is an incredible growth market with every CEO in the world fully realizing its huge potential for growth and profit. However,...
An expose of "the systematic attempt of business to make us wasteful, debt-ridden, permanently discontented individuals." Introduction by... His first four chapters present what remains one of the most artful and accessible summaries of what psychologists know about human...
This provocative culmination of Barber's lifelong study of democracy and capitalism confronts the likely consequences of consumerism on our... "Thick with survey data, less taxing than a saunter through Saks, Schor's study is a scornful indictment of consumerism--which, she argues,...
Asia currently accounts for a quarter of the world economy and half of the world's population. Few international companies can afford to... The book demonstrates how consumer development is intertwined with cognitive and motor development; each of the three dependent on the other...
A comprehensive examination of Indian consumer markets Winning in the India Markets focuses primarily on business strategy and... Paco Underhill reports on the growing importance of women in the marketplacewhat makes a package, product, or service female-friendly,...
|
Top Libri Inglesi |
1. | 2. | 3. | 4. | 5. | 6. | 7. | 8. | 9. | 10. |
|
|
Carrello
![English Grammar in Use with Answers: A Self-Study Reference and Practice Book for Intermediate Learners of English [With CDROM]](http://img4.libreriauniversitaria.it/BUS/100/939/9780521189392.jpg "English Grammar in Use with Answers: A Self-Study Reference and Practice Book for Intermediate Learners of English [With CDROM]")
